Protect your walls against moisture and dirt

Fresco lime paint, Marrakech Walls or Classico chalk-based paint on the wall is great, but how do you protect the paint against moisture and dirt? Pure & Original offers different solutions with a wide range of finishing specials. This way you can use your favorite colour also in the bathroom or kitchen.

The Pure & Original finishing specials are:


Dead Flat Eco Sealer: is an ultra-matte, transparent, and highly washable sealer. Perfect for high traffic and wet areas. Please note, all sealants will deepen the color.


Italian Wax: is a perfect finish for high-gloss fans, an all-natural wax, and easy to polish. The surface will be splash-proof after two coats. Medium washability.

Lime Soap: a natural, transparent soap and ideal for saturating a calcareous substrate like Marrakech walls. Applying with lime soap turns a surface slightly water repellent and therefore maintenance-friendly. It has a silky sheen and medium washability.

Technical Information Italian Wax
Technical Information Dead Flat Eco Sealer
Technical Information Lime Soap

Italian Wax instruction video

Pure & Original paints

Pure & Original Paints is an independent brand and 

is produced in a renowned and family owned factory, proudly producing paints to the highest, professional and environmentally friendly standard for more than 50 years. Products are developed with experience and care, followed by thorough testing before being offered to the customer.

Bespoke service:
The Pure & Original paints are tinted and mixed to colour in North America using 100% Pure & Original natural pigments. Paint can also be tinted to RAL colours and others!


USA online store:


If you are a professional painter, designer or architect, please contact us directly for information about our products, trade program or to place a commercial order. Our team is ready to assist you.


For information about  our Qualified Painters Program, please contact:

If you are seeking an installer to apply your P&O paint, please visit this link: Qualified P&O Painters.

Pure & Original Canada Dealers/Installers

To find a local dealer or installer please contact us

or go to the dealer's page.




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For questions about your order or information about Pure & Original paint in Canada, please email us at

Phone: 1888 292 1396

Hours: Monday - Friday 8:30 am - 5:00 pm EST


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Dealers program

If you are interested in our dealers program,

please contact: